Shelfery Product Brief (Not Yet Written)¶
This document is a placeholder. A real product brief for Shelfery has not been written, because formal product definition work has not started for this venture.
Why this hasn't been written yet¶
A product brief needs to translate validated venture direction into a
concrete description of what the product is and who it's for. At this
stage, Shelfery's direction is still expressed as working assumptions and
open questions — see ventures/shelfery/docs/strategy/venture-brief.md —
rather than validated direction a product brief could responsibly build
on. Writing a product brief now would mean inventing product scope ahead
of that validation, which this venture's governing constraints explicitly
prohibit.
Where to look for current known facts and assumptions¶
ventures/shelfery/docs/strategy/venture-brief.md is the authoritative
current source for what is actually known about Shelfery, what is assumed,
and what remains open. Anyone drafting a future product brief should start
there, not invent scope independently.
What must happen before this can be written¶
- Sufficient confidence in the venture's target users and jobs (see
docs/strategy/target-users-and-jobs.md) — ideally informed by real discovery work, not just hypotheses. - A reasonably settled sense of product direction and brand positioning.
- A deliberate decision to begin product definition work, made by the Venture Lead or an equivalent authority.
Until those conditions are met, this file should remain a placeholder rather than be filled in with speculative content.